Preparing and Encoding Your Video for Delivery

///Preparing and Encoding Your Video for Delivery
Preparing and Encoding Your Video for Delivery

A very important yet basic step in the process of movie editing is preparing and encoding your video for delivery. Let’s take a look at how Adobe Premiere Pro CS5 and Final Cut Pro Studio 3 can be used to export your edits to several different formats.

Sending your video to compressor

A few simple steps can be used to carry out this function. These include the following:

  1. Open the sequence you want to send
  2. Go the option of File Menu
  3. Select Send To
  4. Choose Compressor

This will allow you to see an entry with a sequence in it. Then a list of presets will be available, allowing you to drag them onto your sequence’s entry. When all of your presets have been added, you click on the Submit button for submission. Once it’s done, your computer will alert you.

Using Adobe Media Encoder and Premiere Pro CS5 to export

Adobe Premiere Pro allows its encoding to be handled by a partner application by the name of Adobe Media Encoder. Exporting is done by selecting settings from presets or other creations and then clicking on the Queue tab at the bottom. Any repeats can be done by repeating the exporting process.

What does encoding mean and how to design your own encoding specs?

For many people out there, when using movie editing software, you are bound to stumble across the term encoding. Encoding can be difficult to comprehend. In order to understand what encoding is all about, a few terms should be looked at to get a clearer definition of encoding.

What does the term Compression mean?

In order to encode a video, you need to compress or reduce its size so it doesn’t take up too much space on a disk. Various file formats enable users to do this with numerous different codecs to choose from. A common example would be the H.264 codec and the MOV file format. Most movie editing software can handle other formats as well.

What are Bit Rates?

When encoding a video, you are bound to deal with bit rates. So what exactly are bit rates you may ask? A bit rate is the term given to the amount of data used for each second of video. The following example can help make you understand the term Bit rates easier: If you encode a video at a constant bit rate of 1000 kilobits per second and the video is 94 seconds long, it would consist of 11.75 MB in size. Constant bit rate encoding helps to keep your flow of data consistent. However, if you plan to use a video that has been progressively downloaded off YouTube or Vimeo, you’re better off using variable bit rate as this is less consistent or more variable.

What are key frames?

Key frames can be simply understood as the whole picture. They consist of a frame that contains all the detail of the video. Majority of codecs used to get video off the net, DVD, etc will possess a key frame. Key frames allow you to easily pass through a video but key frames should be limited in use, as their excess can lead to quality degradation of any edits made.

How are encoding specifications designed with movie editing software?

In order to design an encoding specification, you need to know how your video will be delivered. If it’s a source file being uploaded to YouTube, Vimeo, etc, you will aim for a faster connection speed with higher bits as the files will be recompassed. If you’re planning to use the web, the lowest speed broadband connection should be used. This is the only way you can enable users to download your video in possible time.

Preparing and encoding your film or video for delivery using a movie editing software is the final step before the film/video is unveiled. Understanding the technical terms of encoding is significant for delivering a high quality product, ready for an audience of viewers.


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